Nataconnexindo.com, Tangerang – Everyone loves to see and eat good food, which is why using
digital marketing channels to promote your culinary products is a very smart and efficient sales movement! You may think that nothing can beat an actual promotion where you use a traditional marketing method to serve real food at your restaurant’s exhibition... but that is not always the case! Remember, people need to visit your restaurant, cafe, and other real life establishments to try out the
food at your open house event, which may conflict with their daily activities. With digital marketing, your food will be stay visible for anyone to gawk and drool at, anytime they want! Here are some tips for food advertising in digital marketing.
Show, Don’t Tell
What matters the most in selling food and drink products is the presentation. You need to show the juicy meat, the fresh fish skin, the bubbling juice liquid, and more at the
social media platforms and blogs for your food products to shine. Don’t hesitate to include more than 1 photo for a single menu, if it does make it better. Also beware not to over extend your food video duration, as many people only want to have a quick glance in the busy lives.
Flavor Text
Once you get the visual presentation done, go to the text caption and make it beautiful! What’s important in this part is that you carefully describe the ingredients and selling its main taste or appeal within the first sentence. Don’t be preachy, keep it short, and have them understand the taste just by short reading!
Event and Parties
Lastly, don’t hesitate to hold a festive events at your restaurants and cafe, like grand opening event, special discounts, and more. Customers love this type of thing, so by notifying them with
digital marketing, you can get them up to speed for the occasion!